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Automation Center

SEION's intelligent engine connects modules, tools, and data to execute any process automatically, without manual intervention.

Automation Center is the heart of SEION Backoffice. It allows you to automate any action inside or outside the platform: create tickets, send emails, update records, generate reports, or synchronize data with your CRM or ERP.

With conditional rules, triggers, and chained tasks, you can build flows that save time, eliminate errors, and keep all your systems perfectly coordinated. Design your processes once, and let SEION Backoffice work for you.

Business process automation
Benefits of digitizing your internal processes with intelligent automation

Automation Center is the engine that allows your company to automate any process without the need for technical knowledge. From intelligent ticket assignment to sending communications, synchronization with ERP/CRM, or automatic data updates, everything can be managed from a single visual environment. In addition, its native integration with the rest of SEION Backoffice and your external systems allows you to scale automation across all areas of the business, driving efficiency without adding complexity.

Centralized real-time information
From customer notifications to creating orders in your ERP: everything can be automated with visual rules and no code.
Connect all your systems
Ensure your back office, CRM, ERP, and external tools work in complete sync, avoiding duplication and manual tasks.
Save time and resources
Each automated workflow replaces manual steps and frees up your team to focus on strategic tasks.
Avoid human error
Standardized flows ensure consistency, compliance, and traceability across all processes.
Effortless scaling
Add new automations or integrate more tools without additional development. Automation Center grows with you.

No-code flow and automation design

Automation Center allows you to create flows by dragging and dropping actions, conditions, and triggers without the need for technical knowledge. Set up rules based on any system event—such as ticket creation, form submission, or status change—and have your processes run automatically, consistently, and 24/7.
Includes:
  • No-code visual designer
  • Unlimited triggers
  • Advanced conditions and logical branching
  • Communication automation (emails, notifications, WhatsApp)

Full integration with SEION and external systems

Each flow can interact with any SEION module: Support, Communications, Forms, Analytics, WhatsApp, and Integration Center. In addition, Automation Center connects to ERPs, CRMs, e-commerce, and internal apps to automatically execute actions in other systems.
Examples of actions:
  • Create or update records in ERP/CRM
  • Open tickets or change statuses
  • Send automatic responses
  • Launch processes on external platforms
  • Chain reactions between different modules

Complete control over the operation of your automations

From a centralized panel, you can monitor the status of each flow, view its execution history, and receive alerts if something goes wrong. Flows can be chained together to create complex processes: a form can generate a ticket, send a communication, create an opportunity in CRM, and update a report without human intervention.
Includes:
  • Monitoring panel
  • Alerts and error control
  • Interconnected flows
  • Complete traceability of each action
FAQs

Here you will find frequently asked questions about how to create custom dashboards, automate reports, visualize key KPIs, and analyze data in depth with SEION Analytics Center.

What types of processes can I automate with Automation Hub?

Can I send or update data in my external systems?

Can I automate communications with customers or teams?

What types of events can trigger automation?

Can I restrict who creates or modifies automations?

Can I combine conditions or chain automations?

Do I need technical knowledge to create flows?

Can I control whether an automation fails or stops?

Does it integrate with all SEION Backoffice modules?

Unify systems and automations in a single environment

With Automation Center, your processes run themselves and your systems remain connected at all times.